Manufacturer PluginLightweightCommand

/onboarding

One-time profile setup — store your brand identity, competitive set, and regional focus so skills stop asking

$/onboarding
Lightweight
Complexity
0
API Calls
$0.00 – $0.00
MC API Cost
$0.01 – $0.02
Total Cost

Purpose

Every skill in the Manufacturer plugin needs to know your brands, your competitor brands, and your responsible states before it can frame analysis correctly. Without this context, every session starts with the same questions — which brands do you represent? Which states? Who are your competitors?

/onboarding collects your OEM identity once and persists it to the marketcheck-profile.md project memory file. From that point forward, every skill and command reads the profile automatically, stars your brands in every table, highlights your competitor set, and scopes geographic analysis to your states — without asking again.

Audience:OEM regional managersBrand strategistsDistributorsAnyone new to the plugin

Arguments

How It Works

Execution flow. MCP tool calls are shown inline on each step.

01
Check Existing Profile

Reads marketcheck-profile.md if it exists. Shows current values and asks whether to update or keep — safe to re-run.

02
Collect Identity

Asks for name and company. Accepts $ARGUMENTS as shortcut (e.g., /onboarding Sarah — Toyota Motor).

03
Brand Configuration

Asks which brand(s) you represent. Maps parent company names to individual makes (Toyota Motor → Toyota, Lexus).

04
Regional Scope

Asks which states you're responsible for. Converts state names to 2-letter codes. Accepts 'national' for no state filter.

05
Competitive Set

Asks which competitor brands to track. Suggests relevant competitors based on segment overlap if user is unsure.

06
Write & Confirm

Writes profile JSON to marketcheck-profile.md. Syncs compact summary to MEMORY.md for automatic recognition in future sessions. Shows profile summary and suggested next steps.

Example Output

MANUFACTURER PROFILE SETUP
══════════════════════════

Profile saved to: marketcheck-profile.md

  Name:         Sarah Chen
  Company:      Toyota Motor North America
  Brands:       Toyota, Lexus
  States:       TX, CA, FL, NY, IL (5 states)
  Competitors:  Honda, Ford, Hyundai, Kia, Subaru

Profile will be read automatically by all skills and commands.

SUGGESTED NEXT STEPS
  → "Market share for Toyota in Texas" — brand performance + share trends
  → "EV adoption in my states" — electrification progress dashboard
  → "Competitor analysis" — head-to-head brand comparison
  → "Regional demand heatmap" — state-level volume + pricing
  → /market-snapshot TX — quick competitive snapshot for Texas

Cost Estimate

TierLightweight
API Calls0
MC API — best$0.00
MC API — worst$0.00
Claude — best$0.01
Claude — worst$0.02
Total range$0.01$0.02

One-time setup

Limitations

  • US market only — plugin requires US market data.
  • Brand names must match MarketCheck make nomenclature for accurate data filtering.
  • Profile is stored in the current project's memory file — re-run /onboarding in each new project.
Manufacturer Plugin
View all skills & commands