Dealer Plugin

For Car Dealers

Competitive pricing, inventory intelligence, stocking guides, and daily/weekly/monthly operational briefings with franchise + independent dual pricing and CPO-aware comparisons.

Skills

Agents

Commands

Audience

Who It's For

Franchise Dealers

Toyota, Ford, Honda, and other brand dealers

Independent Dealers

Used car lots and independent operations

Used Car Managers

Inventory managers handling lot operations

General Managers

Data-driven operators wanting market insight

Skills

10 Skills, Activated by Natural Language

Just ask questions — skills trigger automatically based on your intent. No slash commands needed.

Skill	Trigger Phrases	What It Does
competitive-pricer	"price this car", "am I priced right", "who is undercutting me"	Positions your price against the market with Below/At/Above verdict and dual franchise+independent pricing
vehicle-appraiser	"appraise this vehicle", "what's it worth", "trade-in value"	Three-source valuation (ML prediction + active comps + sold transactions) with confidence score
deal-finder	"find me the best deal", "is this a good price", "compare deals"	Sources best-priced vehicles, validates fair pricing, builds negotiation leverage
inventory-intelligence	"what should I stock", "aging inventory alert", "turn rate"	Demand-to-supply ratios, aging alerts, turn-rate benchmarks, mix analysis
stocking-guide	"auction run list check", "hot sellers", "should I bid on this"	Pre-auction VIN checks with BUY/CAUTION/PASS verdicts, hot list, avoid list
daily-dealer-briefing	"daily briefing", "morning check", "what needs attention today"	Aging alerts + competitor price drops + top 3 actions for today (~5 min)
weekly-dealer-review	"weekly review", "full lot pricing scan"	Full lot competitive scan + stocking hot list + demand snapshot (~15 min)
monthly-dealer-strategy	"monthly review", "monthly strategy", "end of month analysis"	Market share + depreciation + trends + inventory intel + 30-day plan (~20 min)
depreciation-tracker	"depreciation rate", "residual value", "which cars hold value"	Multi-point depreciation curves, brand rankings, segment comparisons
market-share-analyzer	"market share", "who is winning in SUVs", "EV adoption rate"	Brand market share with basis point changes, segment conquest, dealer group rankings

Commands

8 Slash Commands

Command	Usage	What It Does
/onboarding	/onboarding	One-time dealer profile setup — franchise/independent type, location, preferences
/price-check	/price-check VIN	Quick price-position check in under 30 seconds
/vin-lookup	/vin-lookup VIN	Full VIN decode + listing history + estimated value
/market-snapshot	/market-snapshot TX	State-level demand, supply, and opportunity snapshot
/setup-mcp	/setup-mcp API_KEY	Configure MarketCheck MCP connection
/daily-briefing	/daily-briefing	Morning operational health check
/weekly-review	/weekly-review	Tactical weekly lot analysis
/monthly-strategy	/monthly-strategy	Comprehensive monthly strategic report

Live Examples

Real Market Data Outputs

All examples use real market data from the Chicago metro area (ZIP 60659). Dealer identity anonymized as “Lakeview Motors” — a fictional franchise Toyota dealer.

PRICE CHECK: 2023 Toyota Highlander Hybrid Platinum
═══════════════════════════════════════════════════

VIN:     5TDEBRCH0PS123584
Miles:   13,182              ZIP: 60659
Asking:  $48,990              MSRP (new): $54,845

═══════════════════════════════════════════════════
  PREDICTED MARKET VALUE        $49,126
  Asking vs Predicted           -$136 (0.3% below)
  MSRP Retention                89.3%
═══════════════════════════════════════════════════

COMPARABLES (Platinum trim, franchise dealers):
┌───┬──────────┬─────────┬────────────────────────────┐
│ # │  Price   │  Miles  │  Dealer                    │
├───┼──────────┼─────────┼────────────────────────────┤
│ 1 │ $48,990  │ 13,182  │ Lakeview Motors (0.9 mi)   │
│ 2 │ $43,872  │ 40,296  │ Graff Toyota (40.6 mi)     │
│ 3 │ $44,034  │ 44,150  │ Smart Toyota (149 mi)      │
│ 4 │ $45,500  │ 39,811  │ Joseph Toyota (251 mi)     │
│ 5 │ $47,983  │ 27,246  │ Toyota Of Madison (253 mi) │
└───┴──────────┴─────────┴────────────────────────────┘

MARKET CONTEXT (all 2023 Highlander trims, 50 mi):
  Competing units:    66
  Price range:        $25,997 – $48,990
  Average asking:     $36,096
  Median asking:      $36,018

  VERDICT: ✅ PRICED RIGHT — $136 below predicted
  value. Lowest-mileage Platinum within 250 mi.
  Premium over market median justified by top trim
  + low miles.

Agents

5 AI Agents, Orchestrated in Waves

W1Wave 1 — Parallel

lot-scanner

Your inventory

market-demand-agent

What's selling

brand-market-analyst

Market position

W2Wave 2 — Depends on Wave 1

lot-pricer

Price every unit against market

Workflows

Built for Your Daily Rhythm

Morning Routine

~5 min

$/daily-briefing

Aging units over 60 DOM with floor plan burn + competitors who dropped prices + top 3 actions

Before Auction

~30 sec/VIN

$Check these VINs from tomorrow's Manheim auction:

BUY/CAUTION/PASS verdict for each with max bid prices

Trade-In at the Desk

~60 sec

$Appraise VIN 2T3P1RFV..., 32K miles, clean

60-second valuation with comps and recommended offer range

Weekly Deep Dive

~15 min

$/weekly-review

Every unit priced against market + hot list for auction + 5 prioritized actions

Ready to Get Started?

Install the dealer plugin and start getting competitive market intelligence in under 2 minutes.

# Install dealer plugin
$ claude plugin add https://github.com/MarketcheckHub/marketcheck-cowork-plugin.git --plugin dealer