Manufacturer PluginHeavySkillv0.1.0

OEM Stock Tracker

Brand health dashboard — volume momentum, pricing power, days supply, and market share with competitor threat monitor

brand health checkhow is my brand doingbrand performance dashboardpricing power analysisdays supplybrand volume momentum
Heavy
Complexity
7–11
API Calls
$0.007 – $0.016
MC API Cost
$0.13 – $0.32
Total Cost

Purpose

OEM regional managers and brand strategists need a single dashboard view of their brand's operational health that they can pull at any time — not quarterly in a board deck. Volume momentum, pricing power, days supply, market share trends, DOM signals, and EV transition progress are currently scattered across different systems, forcing manual aggregation that takes days instead of minutes.

OEM Stock Tracker runs a complete brand health check in a single session: volume momentum (MoM and 3-month trend with HEALTHY/DECLINING/STABLE status), pricing power (avg sale price and MSRP position), inventory health (days supply with production signals), market share vs competitors, DOM trend, EV penetration, and segment mix — all framed as operational KPIs for your brand and competitive threats for rivals.

Audience:OEM regional managersBrand strategistsDistributorsExecutive teams

How It Works

Execution flow. MCP tool calls are shown inline on each step.

01
Entity Resolution

Maps user's brand or parent company to individual makes using built-in OEM family mapping (e.g., Toyota Motor → Toyota, Lexus). Determines analysis date ranges.

02
Volume Momentumget_sold_summary

Calls get_sold_summary per make for current month, prior month, and 3 months ago. Calculates MoM% and 3-month trend %. Assigns HEALTHY / DECLINING / STABLE / WATCH status.

↔ Parallel Execution

03a
Pricing Power — Avg Priceget_sold_summary

Calls get_sold_summary per make for average_sale_price, current and prior month.

03b
Pricing Power — MSRP Positionget_sold_summary

Calls get_sold_summary for new vehicles with ranking_measure=price_over_msrp_percentage. Calculates MSRP trend bps. Assigns STRONG / ERODING / WATCH status.

04
Inventory Health / Days Supplysearch_active_cars

Calls search_active_cars per make for active new inventory count and avg DOM. Divides by monthly sold to compute days supply. Assigns TIGHT / HEALTHY / BUILDING / ALERT status.

05
Market Shareget_sold_summary

Calls get_sold_summary ranked by make for total market, current and prior month. Calculates your aggregate share across all makes, competitor shares, and bps changes. Net share flow signal.

06
EV Transition & Segment Mixget_sold_summary

Calls get_sold_summary with fuel_type_category=EV for your makes and get_sold_summary by body_type for segment mix. Calculates EV % of total sales and segment contribution breakdown.

MCP Tool Calls

ToolCallsPurpose
get_sold_summary6–9Volume momentum, pricing, market share, EV penetration, segment mix
search_active_cars1–2Active inventory count and DOM for days supply calculation

Example Output

OEM STOCK TRACKER — Toyota Motor | National | February 2026
════════════════════════════════════════════════════════════

OPERATIONAL KPIs                              STATUS
  Metric                Toyota    Lexus     Combined
  ─────────────────     ────────  ────────  ──────────────────────
  Volume MoM            +3.1%     +1.8%     HEALTHY ✓
  Volume 3-Month        +5.7%     +3.2%     HEALTHY ✓
  Avg Sale Price MoM    +0.4%     +0.7%     STABLE ✓
  MSRP Position (New)   +2.1%     +0.8%     STRONG ✓
  Days Supply (New)     41 days   58 days   TIGHT (Toy) / HEALTHY (Lex)
  Market Share          14.8%     2.1%      16.9% combined
  Share Change          +20 bps   +8 bps    GAINING ✓
  DOM Trend             -1.2 days -0.6 days HEALTHY (selling faster)
  EV % of Sales         4.1%      0.3%      WATCH (below market 8.3%)

COMPOSITE: HEALTHY — 5 of 6 KPIs green, EV transition is the watch item

COMPETITIVE THREAT MONITOR
  Metric              Toyota ★   Ford       Hyundai    Advantage
  ──────────────────  ─────────  ─────────  ─────────  ──────────
  Volume MoM          +3.1%      -1.2%      +5.8%      Hyundai
  Pricing Power       +2.1%      -2.1%      +0.4%      You
  Days Supply         41 days    67 days    53 days    You
  Share Change        +20 bps    -40 bps    +55 bps    Hyundai
  EV Penetration      4.1%       7.3%       9.8%       Hyundai

  KEY THREAT: Hyundai gaining 55 bps share with 9.8% EV penetration vs your 4.1%.
  Accelerate bZ4X/bZ3X launch timeline and increase EV allocation to high-EV states.

Cost Estimate

TierHeavy
API Calls7–11
MC API — best$0.007
MC API — worst$0.016
Claude — best$0.10
Claude — worst$0.30
Total range$0.13$0.32

20 health checks/month ≈ $3–7

Limitations

  • US market only — all calls require US market data.
  • Parent company brand mapping covers major OEM groups; niche brands not in the built-in map must be specified as individual make names.
  • Multi-brand OEM groups (e.g., GM with 4 makes) multiply call counts proportionally.
  • Makes with < 100 units/month nationally will have low-confidence KPIs — flagged in output.
Manufacturer Plugin
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